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Hot off the Press

March 18th, 2022

March 18th, 2022

W7 Makeup have launched their best-selling bronzer in a brand-new palette. The W7 Honolulu Silhouette Bronze and Contour Palette (£5.95) features a variety of four buildable, powder shades to help you bronze and sculpt with ease. Whether you’re looking for a natural, sun-kissed glow or full glam definition, there is something for everyone. Each pan within the palette is made using the best-selling Honolulu formula. You are able to mix, match and blend to create the definition which works for you.  Available now from w7makeup.

 

Studio10 6-In-1 Perfect Lash Mascara (£25) is an advanced treatment mascara that combats sparse and lack-lustre lashes by defining, lengthening, thickening, volumising, hydrating and conditioning – all in one compact product.  Thanks to a revolutionary flat-angled upper brush, the product can be worked deep into the root of the lash, without the need for curlers. And the fine comb brush defines and separates while reaching even the shortest bottom lashes without smudging.

The mascara’s ultra-black pigment is infused with lash-enhancing complexes Capixyl® to nourish lashes and encourage growth, and Widelash™ to add volume. This creates an innovative, flake-free and lightweight formula that evenly coats lashes without clumping. Available from studio10beauty.

 

Award-winning British company, Ronald Britton Ltd, are launching the first and only certified fresh-water biodegradable holographic glitter.  Bioglitter™ HOLO, the innovative new range, answers the growing demand for a glitter product that is holographic and safe for the environment.  It joins the brand’s two existing, acclaimed and ground-breaking glitter products, Bioglitter™ SPARKLE and Bioglitter™ PURE to create a complete trio of effects.  Available in both a ‘Cosmetic’ and ‘Craft’ range, this glitter can be used for a wide range of purposes.

The latest offering from the glitter innovator has undergone rigorous to be certified ‘OK biodegradable WATER’ by TÜV Austria, the highest level of certification possible.

This testing proves that, unlike many alternatives, this glitter does not break down into a microplastic.  Available from bioglitter.

 

SBC’s Green Caviar skin range harnesses the benefits of sea grape caviar and its anti-ageing properties.  The algae grows in tropical and subtropical climates, and has a high mineral density as well as rich quantities of vitamins A, E and C and amino acids.  It helps to support the skin’s hydrolipidic film which helps the skin maintain suppleness and moisture, but can be damaged by external aggressors, causing excess dryness, wrinkles and dehydration.  The Green Caviar helps balance and brighten skin, reduce pore size while focussing on hydration and anti-ageing.   Sourced from sustainable algae farmed in the Philippines, the cold extraction method used retains 99.4% natural origin.

The range includes Perfecting Moisturiser (£25) suitable for all skin types and ideal for dull, dehydrated skin and to target signs of ageing. Perfecting Serum (£29) enhances hydrating and energises the complexion, smoothing fine lines and giving a veil of dewy hydration. Perfecting Eye Gel (£31) minimising the appearance of fine lines and puffiness.  All available now from sbcskincare.

 

Shakeup Cosmetics, the fastest growing men’s beauty brand in the UK, launched in 2019 with Harvey Nichols and founded by Chinese British twin brothers, is bringing to market a four-step skincare regime – FACE 4WARD, which is aimed to demystify skincare jargon, and make skincare for men easy to understand and simple to follow.

Multi-Action Daily Face Wash (£12} Designed to remove dirt, oil and environmental pollutants to reveal fresh and smoother looking skin. Packed with willow bark extract and fruit AHA complex of orange, lemon and bilberry to gently exfoliate skin, improve skin tone and the appearance of pores.  Aquaxyl™, a natural pro-age moisturiser preps skin for shaving, and boosts hydration to prevent dryness.  Clarifying Toner (£15) A multi-tasking, freshening toner that exfoliates skin with glycolic acid and fruit AHA complex, and helps reduce oil and shine, leaving skin perfectly prepped for serum or moisturiser. Witch Hazel extract helps to minimise the appearance of pores to reveal smoother skin.

Pro-Youth Serum (£35) A powerful and nourishing serum that helps to reduce the appearance of multiple signs of aging. Tiger Grass assists in reducing the appearance of wrinkles and promotes a brighter complexion. Squalane helps to reduce excess oil, calm irritation and target uneven skin tone. Hyaluronic acid and niacinamide help to boost hydration and tighten pores to reveal healthy, radiant looking skin.  Matte-Effect Gel Moisturiser (£22) A lightweight gel moisturiser with Matmarine™ biotech ingredient that targets oil and shine for a natural matte finish. Helps replenish tired skin by delivering a hydrating boost of Hyaluronic Acid to give skin a supple and youthful glow. Available from 28th March from shakeupcosmetics.

 

Filorga C-Recover (£62 – 3 x10ml) is an intensive three-week vitamin C treatment designed to brighten and even skin tone, boosting collagen production and repairing free radical damage.  The vitamin C is ultra-concentrated at 8% and contained in airtight and light resistant packaging to protect and preserve until use, to boost collagen production and skin radiance.  Ultra-moisturising polysaccharides help give a youthful appearance.  Available now from lookfantastic, feelunique and filorga.

 

Lisa Shepherd, the most awarded and profiled colourist in the UK today, has expanded her The Hair Boss haircare range following the demand for a universal detox foam to remove unwanted product build up.  The Hair Boss by Lisa Shepherd Detox Foam (£9.99) is ideal for removing product build-up from the likes of dry shampoo, chlorine, and hard water deposits.  This product is a holiday essential and a must have for regular gym goers! Available at selected Superdrug stores, superdrug, Amazon and thehairboss.

 

Van Clarke LifeSaver UV Leave-In Styling Treatment (£24.50) part of the 3 More Inches range, perfect for short or long hair, this is a 3 in 1 moisturising miracle – styling, treatment and UV colour protection in one.  Hair will feel thicker, smoother, softer and stronger. Apply the light, oil-free, salt-free, silicone free formula to give frizz-free hair natural volume.  Formulated with cashmere proteins almost identical to human hair molecules.  Protects from UV and city pollution whilst giving smooth bouncy beach waves.  Available now from vanclarke.

 

 

Number one hair growth brand Watermans have now added a new product to their collection. Introducing, Hair Oyl (£22.95), a natural hair oil treatment which can be used for both hair and skin. Rich in oleic acid and vitamins A, B, D and E this product will lock in moisture and give hair the shine it needs. It also contains omega, 3, 6 and 9 which will keep hair full of moisture while hydrating at the same time, adding body and shine to any hair that is frizzy.  Hydrating and long-lasting; use as a treatment or simply use to prevent breakage. Camelia and black castor oil are the ultimate duo for hydrating both your skin and hair all in one. The oi features key multi-purpose properties which will penetrate skin cells and leave skin smooth, soft, and conditioned all in one go. Available now from watermanshair.

 

Industry News

The eleventh Free From Skincare Awards will open to entries on 21st March.  The Awards — which celebrate the best cosmetic products ‘free from’ some of the allergens and other ingredients many consumers wish to or need to avoid — feature sixteen product categories, plus special awards for Best Brand, for Free From Achievement and a new award for Best Labelling.

A Best Labelling Award is long overdue,” says Awards’ Director Alex Gazzola. “We’ll be looking for brands and products which demonstrate excellence in labelling — be it in communicating ingredients, instructions for use, suitability, and any allergen guidance or ‘free from’ statements, if used. Those with sensitive skin or who avoid certain ingredients rely on clarity in labelling, and we’ll be rewarding the very best.”

But the ‘old favourite’ categories will still be there this year, including Hair CareMen’s GroomingDeodorantsProblem Skin, as well as many categories dedicated to Face Care and Body Care.

Brands sold and distributed in the UK, Ireland and Europe are eligible to participate in the Free From Skincare Awards. Entries close 3rd May. The Finalists are revealed in June, and the Winners are announced in July.

For news and entry updates follow the Awards’ social media pages: Instagram, facebook and twitter.  And for information on rules, terms, conditions and how to enter, see here.

 

 

The Hair and Beauty Charity are still working to support those that need their help.  They had over £250,000 donated from professional beauty expert, Caroline Hirons and the Beauty Backed campaign. They have funds available for those people who do need their help; ask them if you need support.

They are a small charity and have to prioritise assistance to those who need it most urgently.  Priority will be given to households where only one adult (working within the industry) provides the only income to the household (e.g. if you live with your partner who will still receive an employed wage, priority will be given to single parent families whose only income is dependent on their hair/beauty industry wage).  Visit their website for more information and to make an application.

 

 

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By Sarah Dann

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