Pantone COY 2021

Ultimate Gray and Illuminating – Pantone Colour of 2021

February 18th, 2021

February 18th, 2021

After the year we’ve all had in 2020, it’s uplifting to see that the Pantone Color Institute has selected two shades to be Colour of the Year for 2021 – the yellow of Illuminating and the grey of Ultimate Gray.   Designed to demonstrate how different elements can come together to support one another, these two contrasting tones are practical and rock solid but at the same time warming and optimistic.  Created to be strong and positive while encapsulating deeper feelings of thoughtfulness with the promise of something sunny and friendly round the corner – and don’t we just need some of that magic sprinkling around at the moment?

Pantone COY 2021

Official YouTube Video

Check out the official launch video here 

Ways To Wear

Pantone COY 2021

A mix of warm and cool tones, combining Ultimate Gray and Illuminating in hair or nail makes a dramatic statement, while Illuminating sparkles and shimmers when paired with Ultimate Gray in eye make-up.

With a swathe of options available, it’s never been easier to channel the new colours.  We round up a host of beauties that will be the perfect additions to your kit.

Pantone COY 2021 Pantone COY 2021


M&S Smoke and Mirrors Eyeshadow Palette £6.00

Nine blendable and buildable vegan textures from the Obsessed range with velvety smooth, pigment-infused shades.

Pantone COY 2021

Charlotte Tilbury’s The Rock Chick Eye Kit £40.00

A quartet of shadows in shades of dove grey, charcoal, smoke and pearlescent pewter.

Pantone COY 2021

NARS Duoro £17.00

A high-impact colour and intensively pigmented single shade.

Pantone COY 2021

Colour Pop Uh Huh Honey Palette $10.50

A monochromatic palette featuring every shade of yellow under the sun.

Pantone COY 2021


Bobbi Brown Perfectly Defined Gel Liner in Steel Grey £21.00

Saturates, smudge-proof pencil with a hidden sharpener at the other end.

Pantone COY 2021

UZ Eye Opening Liner $16.00

Korean beauty at its most bold; electrifying and luminescent flashes with every blink.


Pantone COY 2021

Multi Use

Depixym Cosmetic Emulsion – various colours £18.00

Liner, mascara, lip – longwear, non-transfer, vegan, cruelty free, matte, blendable, mixable, waterproof – try a cosmetic emulsion.

Pantone COY 2021Pantone COY 2021


OPI Exotic Birds Do Not Tweet RRP £13.90

Bask in the radiant glow of the yellowest of yellows.

Pantone COY 2021

Essie Serene Slate £7.99

Dark grey nail colour with a creamy finish.

Pantone COY 2021


3INA Yellow Oil Cleanser £19.95

Silky cleanser with a blend of sunflower seed, sweet almond, rice brand and avocado oils.

Pantone COY 2021

Hair Colour

Fudge Professional Paintbox Gold Coast £11.45

Apply over pre-lightened hair for the brightest semi-permanent golden tones.

Pantone COY 2021

Osmo Color Revive in Steel Grey £8.80

Perfect for intensifying colour between treatments, its three-minute processing time is ideal for stylists.

Pantone COY 2021

Pantone Official Partner

VDL – Vivid Desires come to Life

Cosmetics for the dreamers and achievers, VDL is the brand created for the modern, fearless woman. Born in Seoul, Korea, VDL cosmetics perfectly blend high-tech makeup innovation with a global sense of style.

VDL and Pantone are partnering again to introduce the new VDL + Pantone 2021 Color of Year collection: Ultimate Grey and Illuminating.  This exclusive collection is designed for the woman who lives her life with strength and optimism, confident in her choices and joyful in her attitude.

Pantone COY 2021


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By Emma Rutherford

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