Hot off the Press

January 22nd, 2021

January 22nd, 2021

W7 Makeup have just launched a gorgeous new eyeshadow palette, Nudification (£6.95). The brand-new palette consists of 16 pressed pigments filled with a variety of soft mattes, sultry shimmers, modest metallics and simply jaw-dropping toppers.  Canvas is a pink beige matte, Inner Glow is a snow white topper, Hers is a golden topper, Undone is a light brown matte, Stripped is a cool brown matte, Full Exposer is rose gold metallic, Wink Wink is a pink topper, Explorer is soft pink matte, Masterpiece is a dusty rose matte, Caution is a deep pink metallic, Warning is a copper metallic, Tan Lines is an orange brown matte, Undertone is a brown rose matte, Rebel is a golden brown shimmer, Alert is a deep brown shimmer, Centerfold is a chocolate brown matte.  Available from w7makeup.


P.Louise the brand owned by Manchester-born make-up artist and entrepreneur, Paige Louise, has released new P.Louise Base (£10) designed to make eyeshadow colours pop.  Designed to help simplify blending by enhancing product build up and intensifying colours, these make any palettes work.  Whether it’s for priming the eyes, concealing brow hair or cutting the crease, this base can do it all.  Now available in 11 shades to suit all skin tones.  Available separately or in a complete set P.Louise Base Vault (RRP £90, currently £45).  Available from plouise.

Murad are about to launch their new Intense Recovery Cream (£68) a clinically proven, ultra-rich cream which encourages the recovery of super stressed-out skin. It hydrates to deeply moisturise even severely dry skin; soothes skin by relieving redness and signs of sensitivity; and smooths skin by reducing the appearance of stress-induced ageing and expression lines on the face and around the eyes.  The formulation includes shea butter, macadamia oil, mirabilis jalapa plant extract and microalgae extract and is perfect for skin that is impacted by constant mask-wearing.  Signs of stress on the skin can be triggered by lifestyle factors such as fatigue, emotional stress and digital screen time; environmental factors like the heat, cold or allergies; and even skincare factors including overusing peels and exfoliants.  They can result in dry, irritated, red skin, as well as exaggerated expression lines and dark circles under the eyes. Stress can also disturb skin’s water balance, leading to extreme dryness and dehydration. Intense Recovery Cream melts into the skin upon application, immediately hydrating and nourishing dry skin, while comforting and soothing stressed skin for a calmer, more resilient complexion.  Available February 2021 from murad, selfridges and johnlewis as well as partner spas and salons nationwide.


Add some colour to 2021 with Barry M’s new Velvet Nail Paint shades (£3.99).  The luxe, velvety formula leaves a matte finish for an effortlessly chic mani.  Vegan and cruelty free.  Available now at barrym and exclusively at superdrug.


In celebration of this meat-free month, why not also practice Veganuary with your skincare products? 7th Heaven’s Superfood Facemask (£1.49 each/£4.99 the set) range is 100% vegan and is packed and enriched with ingredients to keep skin feeling hydrated and exfoliated, and looking fresh.  Choose from Matcha & Chia Clay Mask, Blueberry Mud Mask, Cannabis Sativa Peel-Off Mask and Avocado Clay Mask.  The range is totally vegan, cruelty-free and PETA certified   Available from amazon.


American clinical skincare brand, IMAGE have supersized their bestselling award-winning VITAL C Hydrating Anti-Ageing Serum (RRP £130/trade £65 +vat), now available in a deluxe 100ml size.  Suitable for all skin types, this high-potency multi-tasking serum softens the appearance of wrinkles, supports skin elasticity and fights environmental damage.  The multi-vitamin C complex brightens, tightens and smoothes skin, while fighting visible signs of dullness and fatigue.  Formulated with hyaluronic acid, palmitoyl oligopeptide, green tea extract, grape seed extract and vitamins C, E and A.  Available from imageskincare.


SVR have launched Biotic, a new range of four targeted moisturisers designed to help the skin combat the slowdown of metabolism by combining three active ingredients: probiotics, hyaluronic acid and vitamin C.  Each product also contains an extra active ingredient to target a particular skin concern for targeted effectiveness.   All products show immediate and long term results. The range is housed in recyclable glass bottles with recyclable bakelite lids made using natural-origin components, including 40% plant cellulose.

[HYALU] BIOTIC Regenerating Plumping Gel (£40):  A 48-hour shot of hydration for dehydrated skin. The skin’s moisture reserves are replenished and the skin is left plumped and hydrated. Its texture immediately soothes burning sensations, tingling and tightness.  [CERA] BIOTIC Regenerating Filling Balm (£40): A shot of nutrition for 24-hour comfort. Enriched with ceramides, skin is replenished and plump and smoother. Rich in Babassu butter, its texture immediately nourishes and softens the skin, leaving it visibly smoother and firmer, longer.  [PEPTI] BIOTIC Regenerating Smoothing Matte Gel (£40): A shot of peptides for 24-hour matte skin. The peptide-enriched formula has a double action on all types of wrinkles, including expression lines and on sebum production. Pores are tightened, and winkles and skin texture are smoothed.  Its lightweight matte gel texture immediately mattifies skin creating the perfect base.  [C20] BIOTIC Regenerating Radiance Cream (£40): A shot of energy for 24-hour radiance. Enriched with a 20% stabilized vitamin C duo that revitalizes the skin. Cells are protected from ageing and the skin is toned, with a radiant an even complexion. The texture contains beads of vitamin E that instantly melt on the skin and release all their antioxidant properties.

Available from uk.labo-svr and feelunique.


The Isle of Paradise Light Self Tanning Water (£18.95) is an infused self-tan water that mists onto skin with no guide colour, meaning no blocked pores and no transfer onto sheets or clothing.  Perfect for face and body with the signature cucumber and eucalyptus scent, for an all over hydrating, refreshing glow.  For an ultra cooling experience store it in the fridge.  This tanning water can also be used to set makeup.  Available from theisleofparadise.


Industry News

Inclusive beauty tool brand Kohl Kreatives has released a line of eyeshadow brushes designed for consumers with disabilities.   Brushes in the Feast Your Eyes collection (£48) have been developed in a cuboid shape, so not to roll on the table, enabling ease of use for people with motor disabilities or visual impairment.  The brushes also have braille stickers and, for people who do not read the tactile writing system, a raised numerical system connected to an audio guide which can be accessed via the QR code on the box.  Kohl Kreatives teamed up with the Royal National Institute of Blind People to develop the brushes and define ‘ease of use’ products.  Launched in 2018 with inclusive and flexible face make-up brushes, Kohl Kreatives is a non-profit with sales going to charity Kohl Kares.


Bobbi Brown have announced the appointment of industry expert and renowned editorial MUA Hannah Murray as their first Global Artistic Director.   Hannah will lend her expertise to help shape future product innovations with a strong focus on trends, developing smarter, high-performance products and lead artistry direction on brand campaign shoots to infuse a more expansive and modern expression of the brand worldwide.  Hannah’s first campaign in her new role will debut July 2021.


The Iver Make-up Academy, based at Pinewood Studios in Buckinghamshire, will be hosting a Virtual Open Day for prospective Media Make-up, Hair and SFX students on Saturday 30th January 2021.  The Iver Make-up Academy is the leading industry-based independent training school for make-up, hair and SFX artists. It will be opening its virtual doors from 10:30am to 1:00pm for anyone who has an interest in joining the exciting world of make-up, hair and special effects for film and television.  Throughout the event, candidates will meet the IMA team, watch live demonstrations, and participate in Q&A’s with IMA tutors.  They will also be given an insight into the courses available at the Academy. These range from a two-day Taster Course to a 30-week Advanced Make-Up and Hair Artistry Course, covering all the skills required to work in film, television, theatre, and fashion, including training for special effects make-up, wig dressing and airbrushing amongst others.

Recent graduates from the Academy have worked on productions such Batman, Witcher, Bond, Star Wars and Cursed along with many other box office and television hits.  IMA is also the only Academy of its type to be accredited by ScreenSkills and whose students have been awarded multiple BAFTA Scholarships for its Advanced Certificate Course which makes bursaries of up to £10,000 available to students.  The full schedule for the Virtual Open Day is available via the Open Day website and you can register your attendance via Eventbrite.


E.A.T.O.W. (Embracing All Tones of Women) is a platform that connects members to high achievers in the beauty, arts and entertainment industries to gain insight and knowledge into their success.  Founded by Eryca Freemantle, a world-leading brand beauty strategist, E.A.T.O.W. teaches women of colour the tools and skills they need to fully embrace their power to fulfil their potential and supercharge their careers, within a community that promotes, highlights and showcases women of colour in the makeup industry.

The E.A.T.O.W. Awards will be taking place this year, aiming to raise the profiles, encourage, embrace and motivate women of colour in the makeup industry.  Eryca developed the Awards as mainstream businesses were still not acknowledging the work of black women in the makeup industry.  The makeup artist awards are different to any other out there Eryca explains.  “It will be online for the most part, assignment based (just like doing an assessment at university or for a job) it is multiple choice questions and answers which creates a level playing field for all who become members of this unique community.  The finals will be held at Errol Douglas Hair Studio in Knightsbridge London and streamed to 2 million viewers across Africa.”  For more information go to the eatow website.


The Hair and Beauty Charity are still working to support those that need their help.  They have had just over £250,000 donated recently from professional beauty expert, Caroline Hirons and the Beauty Backed campaign. They have funds available for those people who do need their help; ask them if you need support.

They are a small charity and have to prioritise assistance to those who need it most urgently.  Priority will be given to households where only one adult (working within the industry) provides the only income to the household (e.g. if you live with your partner who will still receive an employed wage, priority will be given to single parent families whose only income is dependent on their hair/beauty industry wage).  Visit their website for more information and to make an application.


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By Sarah Dann

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