September 16th, 2020
Coloured mascara is back in a big way and, while there are not many 1980s beauty trends we want to return, this is one we love. It can add a bold pop of colour or a subtle dimension to Instagram-worthy eye looks, neutral office wear or can be worn alone on no-makeup makeup days. Unlike blending a bright colourful eyeshadow look or building up the courage to use a non-black or brown eyeliner, coating your lashes in coloured mascara is a quick step that will take even your most natural eye looks up a notch
We roundup a selection of the best coloured mascara options available on the market.
Chanel Le Volume De Chanel Mascara in Blue Night (£28) defines and separates lashes with a rich colour and pigment. The secret to this mascara is the wand, which evenly applies product, giving your lashes a natural looking boost. Blue Night is an intensely dark blue, perfect for anyone who wants to experiment with colour but doesn’t want anything too drastically different from their usual black product. This shade will especially pop on those with light coloured lashes. Available from boots.
By Terry Mascara Terrybly in Purple Success (£35). This innovative serum mascara is a volume and length booster. The effects are much longer-lasting than just wearing the mascara. The formula is enriched with moisturizing hyaluronic acid and repairing collagen. Not only will this mascara give thicker and visibly separated purple lashes but also it will transform them over time. Also available in blue from byterry.
YSL Vinyl Couture Mascara in I’m the Excitement (£28 – now £16.80). This emerald coloured mascara has a traditional wand with short, dense bristles that can pick up even the shortest hairs. This mascara will not only coat your lashes in a bold green colour but will also hold a curl all day without any smudging or flaking. Available in green from yslbeauty and in pink and gold from boots.
Dior Diorshow Pump n Volume Mascara in Coral Pump (£28). Dior’s coloured mascara has a uniquely squeezable tube and a fully loaded brush. By pumping the tube you’ll coat the brush for the most intense pigment. These mascara colours are bold and coat even the blackish of lashes opaquely. Add these to the tips of black mascara-coated lashes for dimension or wear alone for a bold pop of colour. This coloured mascara is perfect for someone who relies on neutral eye looks but wants an easy way to inject colour into their routine. Available from johnlewis.
Urban Decay Double Team Special Effect Coloured Mascara in Dime/Goldmine (£19.50). Each coloured mascara from Urban Decay’s Double Team line boasts two different colours and finishes. Four of the duos have a bold cream shade on one end and a matching metallic topcoat on the other. Dime/Goldmine has two metallic topcoats – silver and gold. Wear one shade of Double Team (sans shadow or to complete any eye look), or mix and match multiple shades. The thick, curved fibre brush separates and coats even tiny corner lashes. Available from urbandecay.
Collection Extreme Coloured Lengthening Mascara Blue (£2.99) is an intensely pigmented formula that transforms lashes to stand out. The rounded, shaped, applicator builds lashes to create a wider open-eye look for all day boldness. Available from boots.
NYX Worth The Hype Coloured Mascara in Purple (£4.50) one of the most affordable coloured mascara options on the market. This particular shade is a vibrant purple that will fully coat even the darkest of lashes. It doesn’t clump and holds a curl and is a buildable formula for extra length, volume and colour. Available from nyxcosmetics.
Kryolan Cake Mascara in Blue (£10) Classical cake mascara in different shades, for eyelash colouration and can also be used for temporary hair shading. Available in 9 colours including white, red, green, ivory and grey from kryolan.
Ben Nye Mascara in White (£9.95) providing volume and length in rich, creamy formula. Doesn’t run or flake so keeps the most dramatic of eye makeup designs pristine and fresh for hours on end. Also available in aubergine from gurumakeupemporium.
There’s quite a lot of coloured mascara looks popping up on Instagram – here are two of our favourites with their featured products.
Sephora Volume On Coloured Mascara ($10) gives full, pimped-out lashes in pumped-up colours for fabulous coloured lashes in a single stroke. It features a large brush with hundreds of tiny bristles to coat every last lash, instantly adding volume and curve. Available from sephora.
Ciate London x Smiley World Keep An Eye On Coloured Mascara (£16) These collab coloured mascara & lash tip toppers are infused with mood boosting poppy and energising cacao extract. The fun-filled shades add an instant hit of colour and can be worn alone for dramatic colour or over black mascara. Available from ciatelondon.
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